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Lead Generation: What is it, Effective Strategies & Tools

Kissmetrics

And, 52% of marketers believe that webinars and seminars are the most effective methods for generating targeted leads. If you’re a B2B marketer, one of the most effective ways to generate qualified leads, apart from word-of-mouth referrals, is webinars. Retaining the customer is important if the business wants to thrive.

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