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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

In the recent Mary Meeker internet trends report, she had a graph of all these companies scaling to over $100 million through the use of social media and other channels. That’s what I see as the big mistake that ecommerce business leaders make — they start out in ecommerce as a way to make money, versus starting with the product.

eCommerce 305
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Top E-Commerce Magento Agencies in the UK

Prisync

One of the best-performing Globe Elite Partners of Magento, VAIMO has offices in 15 different countries with more than 300 e-commerce experts. After founded in 2008, VAIMO has delivered more than 400 projects for both B2C and B2B brands. Corra was honored as 2016 Omni-channel Partner of the Year by Magento. GENE COMMERCE.

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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

For a few years, personalization has been B2C commerce’s favorite catch phrase: know your customer, personalize the offers and prices, sell at the right time and keep communicating until you build a relationship and not just a sale. But do B2C techniques work for this audience? B2B will look more like B2C.

B2B 141
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The only real alternatives to using an ecommerce platform are: Building one from scratch, which is out of the question for most businesses — and only justifiable for multimillion (or multi billion) dollar companies. What ecommerce platform options are there? Get more flexibility and customization from your ecommerce platform.

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7 B2B Ecommerce Trends + 13 B2B Brands Changing How Businesses Buy

BigCommerce

Integrate Your Systems for Multi-channel Selling. The New B2B Ecommerce Strategy. Like B2C, B2B businesses know the importance of offering a multi-channel experience to drive sales. But historically, that multi-channel experience for B2B buyers meant only having access to an online catalog.

B2B 251