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Plant Big-Ticket Items in Your Buyers’ Brains

Optimizely

Think about all the times you’ve had to make an expensive purchase. But that doesn’t mean we aren’t tempted to splurge on high-cost items every once in a while. But that doesn’t mean we aren’t tempted to splurge on high-cost items every once in a while. Understanding the psychology behind expensive purchases.

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17 B2B Ecommerce Companies Taking Advantage of a $6.7 Trillion Opportunity (+ How Your Brand Can, Too)

BigCommerce

Many online brands are both B2B and B2C –– and even use their same homepage for each audience, segmenting into customer groups for individual merchant accounts. Assurant launched a business-to-employee ecommerce site with BigCommerce, saw incredible growth and then used that same site to sell B2B and B2C.

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Best ecommerce apps for your online store

Omnisend

This article explores some of the best ecommerce apps, including their key features, pros, cons, and pricing. Ready to discover the best ecommerce apps for your online store? Combine email and SMS with Omnisend and grow your ecommerce store with pre-built automation workflows Start free today See pricing What are ecommerce apps?

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. The cost of entry is lower than ever before. Types of Ecommerce.

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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

While there are hundreds of different marketing strategies, only one can bring in consistent sales from day one. Most channels require significant lead time to yield an ROI (ex. content marketing). Some channels yield quick results but not day in and day out (ex. influencer marketing). Free shipping.

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The Best B2B Ecommerce Platform for 2020

Ecommerce Platforms

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 That’s more than 6 times the value of B2C ecommerce. Sell on multiple channels?

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Top 10 B2B eCommerce Website Examples

GetElastic

Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. Carla Gonzales ( B2B ecommerce: start with a plan ).

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