Remove B2C Remove eCommerce Technology Remove Shipping Remove Social Media
article thumbnail

The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

In the recent Mary Meeker internet trends report, she had a graph of all these companies scaling to over $100 million through the use of social media and other channels. When it comes to ecommerce technology, what do you think are some of the biggest challenges facing B2C marketers?

eCommerce 305
article thumbnail

The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Types of Ecommerce. Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Let’s look at each type of electronic commerce in a bit more detail. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer. is founded.

eCommerce 417
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

In this session, Don Davis, Internet Retailer editor at large, will drill into the increasingly top-heavy nature of the retailers in online commerce in the US, and the reckoning many merchants, including those that sell primarily online, are facing as they must move beyond growth to prove their worth as sustainable, profitable retail enterprises.

Workshop 419
article thumbnail

The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Get more flexibility and customization from your ecommerce platform. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. CaaS ecommerce platforms. Things to Consider When Choosing an Ecommerce Platform. Social media integration. And much more.

article thumbnail

The Cross Border Ecommerce Checklist

BigCommerce

Small Business Considerations for Cross-Border Commerce. Social media doesn’t abide by national borders –– opening you brand up to international business just by being active on Facebook or Instagram. Ensure Your Technology is Scalable. Going global without a strong technology foundation is a recipe for disaster.