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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Types of Ecommerce. Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Let’s look at each type of electronic commerce in a bit more detail. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer.

eCommerce 417
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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

In the recent Mary Meeker internet trends report, she had a graph of all these companies scaling to over $100 million through the use of social media and other channels. When it comes to ecommerce technology, what do you think are some of the biggest challenges facing B2C marketers?

eCommerce 305
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How Contextual Commerce Improves Customer Loyalty

Optimizely

But before you run off, let me tell you about an ecommerce trend that will actually help you better sell to customers and ensure their (undying) loyalty. Every B2C marketer needs to know about contextual commerce. Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel.

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BigCommerce Review - Pros, Cons and Key Takeaways

Groove

The rise and development of eCommerce has given businesses the opportunity to expand on a larger scale more than ever before. However, with so many different eCommerce technologies available, it is difficult to decide what software is the best for your company. supports both B2B and B2C. Our BigCommerce Review.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Get more flexibility and customization from your ecommerce platform. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. CaaS ecommerce platforms. Things to Consider When Choosing an Ecommerce Platform. Social media integration. And much more.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

In this session, Don Davis, Internet Retailer editor at large, will drill into the increasingly top-heavy nature of the retailers in online commerce in the US, and the reckoning many merchants, including those that sell primarily online, are facing as they must move beyond growth to prove their worth as sustainable, profitable retail enterprises.

Workshop 419
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A Business Intelligence Approach to AI Implementation in Ecommerce

BigCommerce

Download this guide to learn how top brands tackle: Direct-to-Consumer & B2C Implementations. Headless Commerce (API-First) Initiatives. The Economic Benefits to Ecommerce AI. Social media. Ecommerce technology alone does not drive sales. Download Your Guide. Product reviews. Purchase history.

eCommerce 231