article thumbnail

24 eCommerce Experts to Follow Now

GetElastic

He is considered an expert in bootstrapping stores to seven figures, how to become an SEO expert, community building, and successful business exits. Neil Patel: Co-Founder at Neil Patel Digital , SEO and Growth-Marketing Guru. New York Times, Entrepreneur and more. Check Out More Content. Digital Commerce Transformation Experts.

eCommerce 113
article thumbnail

11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

That said, our experience over 11+ years in eCommerce marketing has shown that search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO) are three approaches that show a proven return on investment (ROI). 5: Improve and Optimize Your Branded Search Marketing Campaigns.

B2B 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Coronavirus Is Impacting Ecommerce

ROI Revolution

And the stock market has become increasingly volatile. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. With 32% of consumers reducing their frequency of eating at restaurants because of coronavirus fears, such apps are seeing an influx in traffic.

eCommerce 204
article thumbnail

Google Ads (AdWords) for eCommerce: 15 Strategies to Try

Inflow Insights

For each Google Ad type, we’ll cover: The core strategies we use to get the best return on ad spend (ROAS) Use-case scenarios where we’ve seen good results from implementing these strategies Some of the newest features and product offerings — and how to make the most of them. Google Shopping.

article thumbnail

The 5 Best PPC Companies of 2020

Kissmetrics

Stryde — Best for B2C and eCommerce businesses. B2C pay per click campaigns are vastly different from B2B campaigns. With different markets and trends, it’s essential to understand your industry’s specific ins and outs. Because people searching for transactional terms are more likely to spend money.

PPC 313
article thumbnail

4 Paid Search Strategies for the Aftermath of COVID-19

ROI Revolution

Other big box competitors have showed volatility in our client’s space, as well: For this reason, paid search marketers who were able to spend even a fraction of their normal budgets during this time likely saw increased click-through rates, sustained revenue, and a stronger ROAS than in previous periods. in a matter of two weeks.

PPC 144
article thumbnail

16 AdWords (Google Ads) eCommerce Strategies to Maximize ROAS

Inflow Insights

Some of the newest features and product offerings — and how to make the most of them. Google Shopping ads (also known as Google Product Listing Ads, or PLA’s) are probably the best fit if you’re a B2C selling products online. All you need to participate here is a product feed and an eCommerce website.

eCommerce 156