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How B2B Brands can Leverage Conversion Rate Optimization

UpSellIt

Conversion rate optimization (CRO) moves shoppers to complete a desired action, but the action can be more than getting visitors to add to their shopping cart. B2C versus B2B buyers are different, so they should be treated as such with targeted, unique strategies. The B2B Customer Journey.

B2B 174
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Top Customer-Driven B2B eCommerce Trends

GetElastic

Aside from product recommendations and shopping carts, businesses are prioritizing personalization in key components and functions such as search, catalogs, pricing mechanisms, and merchandising. However, it is important that B2B organizations do not become trapped in a B2C personalization mindset. Read the ebook.

B2B 146
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B2B Ecommerce Platform: Key Features and Examples of Digital Selling in 2021

Kibo

Simply adding shopping cart functionality to existing static sites isn’t enough. Amazon’s role as a standard-setter in B2C ecommerce is now crossing over into corporate purchasing, with the company’s B2B unit, Amazon Business, growing faster than the company overall. Personalization And B2B Ecommerce White Paper.

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A Complete Sana Commerce Review

Ecommerce Platforms

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. We'll cover lots of information, but let's start this Sana Commerce review with a consolidated pro-cons list: Pros: It's suitable for B2B and B2C businesses.