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Why DTC Brands Are Joining The OTT Movement

RTP blog

But social only goes so far, and many DTC brands have saturated those audiences and are looking for ways to expand into additional markets. This will allow marketers to drive informed decisions, with insights that will paint a much more valuable picture of their TV advertising campaigns, and work in conjunction with social media.

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July 2019 Monthly Marketing Recap

ROI Revolution

Welcome to lucky edition #3 of ROI Revolution’s Monthly Marketing Recap series! Last month , we covered marketing news like IRCE 2019, exciting campaigns we saw in June, and recent innovative augmented reality (AR) use cases. Marketing News Highlights. Amazon Prime Day 2019. Ecommerce + Consumer Packaged Goods.

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Social Media Water Cooler: August 2019

ROI Revolution

Instagram’s Director of Business Product Marketing believes this update will “feel natural” because users already come to Explore “in the mindset of discovery.”At And it’s secured by cryptography which helps keep your money safe.