Video Blog: Accelerate Innovative Digital Transformation

Forrester eCommerce

chief information officer (CIO) chief marketing officer (CMO) corporate strategy design thinking ebusiness strategy Innovation marketing & strategy strategy & strategic planningQuick video perspective on applying design thinking to business strategy.

Blog 149

A Blog Isn’t a Blog, It’s a Business

Kissmetrics

I wrote my very first blog post on July 24, 2005. That blog post is no longer live because it was terrible. The post was called, “Winning the Search Engine Marketing War.”. But you know what, back in 2005, the blog post was pretty darn good. What blogging used to be.

Blog 176

243: Marcus Sheridan On How To Get Results With Your Blog

My Wife Quit Her Job

Marcus runs the Sales Lion where he consults and teaches companies how to do inbound content marketing. Today, he’s known as one of the premier thought leaders in the digital sales and marketing space. Why inbound marketing is the key to growing any business.

Blog 191

Blog Roundup: The Top 10 FastSpring Blog Posts of 2018

FastSpring

In case you’ve missed something, here’s a list of the top 10 blog posts from 2018 that you don’t want to miss as you gear up for 2019. Find the best business model for your product or service with this helpful blog post. How to Drive Traffic with Affiliate Marketing and Paid Media.

Blog 81

Best Blogging Platforms for Your Online Store

Ecommerce Platforms

Did you know, as many as 86% of B2B companies blog- and for a good reason, it gets results! Websites with blogs have as many as 434% more indexed pages in comparison to brands that don't. Therefore, if you're looking for the best blogging platforms, you're in the right place.

Blog 139

How to Convert Blog Readers to Leads

Kissmetrics

They’re clicking your links and arriving at your blog. We’re not going to focus on the importance of a business blog. Marketers that prioritize blogging as part of their efforts are 13x more likely to see a positive return-on-investment. content marketing

Blog 219

241: How My Blog Performed In 2018 – Year End Review

My Wife Quit Her Job

Klaviyo.com – Klaviyo is the email marketing platform that I personally use for my ecommerce store. Created specifically for ecommerce, it is the best email marketing provider that I’ve used to date. The post 241: How My Blog Performed In 2018 – Year End Review appeared first on MyWifeQuitHerJob.com.

Blog 120

Guest Blog – How to Improve SEO Ranking (In 4 Steps)

Zmags

Cait Porte Zmags SVP, Product & Customer Experience For an ecommerce digital marketer, success is usually measured by revenue. The post Guest Blog – How to Improve SEO Ranking (In 4 Steps) appeared first on Zmags. Everyone’s boss wants to […]. Ecommerce Best Practices ecommerce website design SEO for ecommerce

SEO 150

If I Had to Start a Blog From Scratch, I Would…

Kissmetrics

You’ve seen me and thousands of other marketers talk about how to make a blog popular. But if you don’t set up your blog correctly, you won’t do well no matter what kind of marketing you do. And no, I am not talking about the technical setup of your blog.

Blog 176

198: The Software Tools I Use To Run My 7 Figure Blog With Steve Chou

My Wife Quit Her Job

Most people are amazed that I can run a 7 figure blog without having any employees and only working 20 hours per week. Most people are amazed that I can run a 7 figure blog without having any employees and only working 20 hours per week.

Blog 182

Company Blogging Tips for 2019

Groove

Companies of all sizes understand that one of the purposes of a company blog is to engage your customers in a conversation. Utilizing your blog effectively will help your business grow. The catch is of course, “What topics do you blog about?”. Our Best Tips for Company Blogging. Before you start pulling out your hair, brainstorm potential ideas with your executives, sales teams, marketing department, and anyone else who interacts with customers.

Blog 40

Does Blogging for Ecommerce Really Improve Business?

Ecommerce Platforms

But quality content, especially blog posts, are extremely hard to come by. Now, look at blogging. One blog post requires you to think up topics and outline the posts. Next comes formatting and publishing the blog post. Elegant Themes Blog. The Williams Sonoma Blog.

Blog 145

Less is More: Why I Wish I Never Wrote 4,784 Blog Posts

Kissmetrics

Can you guess how many blog posts I have on NeilPatel.com? Technically I just published this blog post, which makes it 4,785. Especially considering that the blog has been around for roughly 4 years. blog posts per day. So, I only wrote 862 blog posts myself.

Blog 169

People Matter; Marketing Channels Don’t

Zaius

What matters more to your B2C business — a new customer buying your product or the new marketing channel that brought in the new customer? The marketing channel is only important because it brought in that new customer. If your B2C marketing strategy today is completely focused on marketing across multiple channels, then you’re thinking about marketing all wrong. In fact, omnichannel is a perfect reflection of this concept of customer-first marketing.

192: How My Blog Performed As A Business In 2017 With Steve Chou

My Wife Quit Her Job

What You’ll Learn How a swarm of bots nearly took down my email marketing. How I recovered from getting banned from a popular advertising platform How much I made in 2017 The changes I made to improve my blog Other Resources And Books Create A Profitable Online Store Bumblebee Linens Sellers. In last week’s episode, I broke down the numbers for my ecommerce store at BumblebeeLinens.com.

Blog 147

What a Baby Clothes Blog Can Teach You About 991% YoY Growth Using Paid Acquisition

Kissmetrics

Spearmint LOVE started off as a baby clothes blog less than five years ago. Founder Shari Lott had already built up a strong online presence with her popular mommy blog of a similar name, SpearmintBaby. Marketing” used to mean something. Marketing

Blog 213

Bronto’s Best Blog Posts of 2017

Bronto

With everything from industry trends to proven best practices, let us inspire you to optimize and re-energize your marketing strategy for the new year. The post Bronto’s Best Blog Posts of 2017 appeared first on Bronto Blog. Browse Recovery Cart Recovery Email Marketing Marketing Strategy Omnichannel

Blog 52

Bronto Summit Blog Series: Marketing to Mobile Shoppers

Bronto

As more and more consumers are using mobile devices to shop and buy, we asked Bronto Summit speakers about their success with mobile marketing. The post Bronto Summit Blog Series: Marketing to Mobile Shoppers appeared first on Bronto Blog. Bronto Summit Events Marketing Strategy Mobile

Blog 52

Why I Spent $500,000 Buying a Blog That Generates No Revenue

Kissmetrics

I can’t fully answer why they sold it, but I do know a lot of their customers came from word of mouth, conferences, paid ads, and other forms of marketing that didn’t include SEO or content marketing. I recently blogged about how I bought Ubersuggest.

Blog 162

[Guest Blog] The Secrets to Discovery Shopping

ChannelAdvisor

Discovery shopping — the act of shopping as a pastime or shopping without knowing what you are looking for — accounts for 50% of the retail market, by some estimates. However, many e-commerce options are not designed for discovery, but rather for utilitarian experiences or for a hyper-focused market or product. Both options have found viable markets, but are not filling a huge hole in retail. The discovery retail market is ripe with opportunity.

Blog 43

The Empowered Marketer: Making Marketing More Beautiful

Zaius

If you’re like most marketers, you likely have a long list of site improvements to make, A/B tests to run, and designs to update to make your site the best it can be. Listen to Episode 2: The Empowered Marketer. For email marketing, it might be MailChimp.

2017 Retrospective: Top 5 Blogs

TradeGecko

Looking back, we have created a ton of blogs that have provided businesses with the knowledge they needed to be successful. TradeGecko will continue to create blogs on various topics throughout 2018, but first we would like to take a moment to highlight your top 5 blogs from 2017 which take a deep dive into the latest trends in digital marketing and the eCommerce industry! 2017 has been a big year for TradeGecko!

Blog 40

[Guest Blog] Fulfillment strategies for your multichannel business

ChannelAdvisor

For Amazon orders, its all-inclusive, fixed-rate pricing is easy to understand and leads the market in affordability. While we provide brand-neutral packaging free of charge, we don’t offer you the ability to ship items in a custom branded box or include marketing inserts. Marketplaces drop shipping fulfillment guest blog partnersA multichannel e-commerce strategy is a must-have for every online seller.

How Digital Marketing Will Change in 2019

Kissmetrics

Digital marketing is going to change drastically in 2019. You already know that each year marketing gets more expensive and more competitive. One of the big reasons we are seeing digital marketing change so much is because of the adoption of new technologies. Online Marketing

Building a Blog Audience

eCommerceFuel

But perhaps the coolest part of her story is how she launched her store: she leveraged the readership of her popular blog to jump­start the business. In my discussion with her you’ll learn: Why she’s not overly concerned with SEO and keywords when it comes to blogging.

Blog 27

Building a Blog Audience

eCommerceFuel

But perhaps the coolest part of her story is how she launched her store: she leveraged the readership of her popular blog to jump­start the business. In my discussion with her you’ll learn: Why she’s not overly concerned with SEO and keywords when it comes to blogging.

Blog 27

Building a Blog Audience

eCommerceFuel

But perhaps the coolest part of her story is how she launched her store: she leveraged the readership of her popular blog to jump­start the business. In my discussion with her you’ll learn: Why she’s not overly concerned with SEO and keywords when it comes to blogging.

Blog 26

From Backyard to Business: The Empowered Marketer Goes to the Maker’s Mixer

Zaius

Last week, The Empowered Marketer went to a very special event: the Maker’s Mixer in Portsmouth, New Hampshire. In this special episode, we talk to the owners and marketers at niche brands that grew from their basements and backyards into full-fledged businesses.

[Guest Blog] New Sales Tax Collection Requirements for E-Commerce Businesses

ChannelAdvisor

You could handle it manually, though that will become increasingly difficult as you expand into new markets. Did you know e-commerce businesses can now trigger a sales tax collection obligation in states where they have significant sales but no physical presence?

Blog 43

Bronto Summit Blog Series: The Perfect Time for Personalization

Bronto

The post Bronto Summit Blog Series: The Perfect Time for Personalization appeared first on Bronto Blog. Bronto Summit Events Marketing Strategy PersonalizationConsumers today have come to expect a certain level of personalization from their favorite brands. Does your customer experience give them what they want?

Blog 60

7 Tactical Ways Every Business Can Use Local Marketing to Sell More

BigCommerce

Location-based marketing is part of our daily lives as consumers. What is Local Marketing? This type of marketing specifically targets potential customers in a physical store’s community. Why has this type of marketing taken off recently?

Why Unscalable Marketing Activities are Best for B2B Companies

Kissmetrics

Most blog posts talk about going viral. All of those easy, ‘scalable’ tactics that blogs love to rave about fall flat. They might work on the mass market paying $0.00 The lazy answer to this quandary is “account-based marketing.” Example: “Content marketing.”.

B2B 525

B2B Marketers Need To Establish Process Rigor (Without The Mortis)

Forrester eCommerce

I had the pleasure of collaborating with fellow Forrester analysts, Jessie Lui and Ryan Skinner, on the subject of marketing process – one of the lynchpin competencies in Forrester’s Marketing Innovation Playbook. age of the customer B2B B2B Marketing Marketing Process

B2B 183

The Commerce Marketer Podcast: Email Marketing, Deliverability and Marketing to a Niche Audience

Bronto

Host: Greg Zakowicz, Senior Commerce Marketing Analyst, Oracle Bronto Guests: Kyle Randall, Digital Marketing Manager, and Nate Martin, Vice President, for Fort Troff As a retailer, how do you solve. Deliverability Email Marketing Metrics

[Guest Blog] Creating a strong multichannel brand identity

ChannelAdvisor

Blog post by Jessica McDonald, digital marketing executive, Frooition. Marketplaces amazon webstore Frooition guest blog Website Design webstoreThe key to multichannel e-commerce isn’t to simply list your products on multiple marketplaces … but to go native. Experience design is just as important on marketplaces as on your own website. Shoppers need to get the experience of the platform they have chosen, but with your own unique branding.