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How to Promote Your Small Business

Wiser

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. A promotions strategy is a marketing plan that small businesses use to get the word out about their products and services. Here’s what you need to know.

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How to Promote Your Business

Wiser

While tried-and-true methods like direct mail or word-of-mouth marketing hold their own, newer strategies leveraging the ubiquity of the internet and social media cannot be ignored. A promotions strategy is a marketing plan that small businesses use to get the word out about their products and services. Here’s what you need to know.

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How To Generate Leads in 2023: 10 Lead Generation Best Practices

Email Audience

Email marketing is a tried-and-true way to generate and nurture leads. The main lead generation channels companies use is content marketing, SEO, and ads. Here are some practical tips to generate leads for email marketing campaigns: Get Your Customer Profiles/Buyer Personas Straight. Run PPC and Social Ads.

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