The Pela Case Story – An In Depth Case Study in Scaling a 7 to 8 Figure eCommerce
Demac Media
OCTOBER 31, 2017
At the time of this writing we are mostly a single channel brand but are expanding into our next channels quickly. During this process of documenting our customer experience playbook (which is in Google Drive), we also put ZenDesk in place and got it integrated with Shopify. This is an example of a customer centred system.
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