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5 Ways to Use Pinterest to Grow Your Ecommerce Business

SellBrite

Although it has fewer users than other social media platforms, Pinterest is emerging as a leader for ecommerce. For example, it’s the second largest source of social media traffic to Shopify stores. To get started with Shop the Look Pins, use Pinterest’s tagging tool to create your Pins.

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Ecommerce Glossary

AcquireConvert

Click-through rate (CTR) : a measurement of the ratio of customers who click on a link (such as in an ad, organic search or email) versus the number of times it’s viewed: divide the total clicks by the number of page impressions and multiply by 100. . Virtually all of this software is cloud-based these days. It can be on-site or off-site.