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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

Photo credit: adobe.stock) The traditional sales funnel sees consumers move in an orderly fashion from awareness of a brand or product to engagement and discovery (also called the consideration phase), then on to conversion and finally loyalty. The ways customers move across channels at different points of the shopping journey.

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5 Ways to Use Pinterest to Grow Your Ecommerce Business

SellBrite

When Pinterest first launched back in 2010, it was the go-to place for women to browse and pin the latest fashion, decor, and meal planning trends. This browsing and pinning is especially important to users in the consideration stage of their customer journey — after all, 87% of users have bought a product because of Pinterest.

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3 Must Have Ecommerce Competitor Pricing Strategies For Your Store

Shopping Signals

That’s because 61% of online shoppers visit retailer or manufacturer websites to compare prices before making a purchase decision. Reports from global e-commerce markets show that pricing matters even more in emerging areas and developing countries, where the online retail landscape is extremely competitive.