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3 Must Have Ecommerce Competitor Pricing Strategies For Your Store

Shopping Signals

One of the four pillars of the marketing mix, pricing, can make or break your e-commerce business. No matter how great your products are, without a smart pricing strategy to support your marketing efforts, you won’t be able to win the battle for e-commerce supremacy. The pricing decision really important.

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Ecommerce Sales Funnel: Content Strategy to Increase Interest

ecomdash

The next step in the ecommerce sales funnel after Brand Awareness is the Interest stage, where your strategy pivots from pushing your name out there to getting customers to consider buying from you. You step up your sales techniques ever so slightly — at least in comparison to the scarce self-promotion from the previous stage.