Remove Comparison Shopping Remove Mobile Remove Online Retail Remove Shopping Carts
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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Multi-channel retailing is the practice of selling merchandise on more than one sales channel. It’s all about moving beyond your website and exploring channels such as marketplaces, social media, and comparison shopping engines. Consumers Are Shopping in More Locations Than Ever. 54% shopped at ecommerce marketplaces.

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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

BOPIS works just like any other online order or e-commerce purchase – only with one minor difference. The customer visits a retail store’s e-commerce website and adds products to their shopping cart. Now, this is where the process varies slightly from a “traditional” online order.

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Site Abandonment and How to Decrease it at Every Stage of the Customer Journey

UpSellIt

Site abandonment has always presented a major challenge for online retailers. This means that a user was interested in a product, but a number of reasons including comparison shopping and product uncertainty might have driven them away. E-commerce sites lose a lot of customers at the cart stage.