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NFTs will Bridge the Gap Between the Real World and the Metaverse

Retail TouchPoints

Reintroducing NFTs for Retail Selling digital products to consumers is not new. Consumers buy digital services from Netflix. When a consumer rents a movie, it’s the same movie that any other consumer can rent. On the other hand, when a consumer purchases an NFT it is unique and only has one owner. In the U.S.,

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How NFTs Can Fight Fraud and Increase Customer Loyalty

Omnisend

This type of sensor would not give off an active signal (like an ankle monitor), but rather a passive way for companies and consumers to scan and prove the sneakers’ authenticity. In practice, a consumer can purchase a pair of sneakers from a Shopify store and receive the NFT via email or into their Real Items wallet.

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Trends Analysis: Why Cryptocurrency May Still Be Important for eCommerce

ESW

Cryptocurrency, and Bitcoin especially, are more likely to draw raised eyebrows than excited grins these days. There’s a bigger discussion about what crypto — and the blockchain technology behind it — can do for the entire eCommerce sector. This could prove to be the real story of cryptocurrency’s rise. Alternatives.

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Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21

Retail TouchPoints

Curious about how consumer attitudes and behaviors are evolving? Wondering whether BNPL, cryptocurrencies and NFTs will have staying power or are passing fads? What consumers really want from brands and retailers. Practical ways to harness the enthusiasm of values-driven consumers. 17 from 12 to 12:30 p.m.

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Is Blockchain the Key to Revolutionising the UK’s Retail Industry?

365 Retail

Blockchain technology, originally conceptualised by the elusive entity Satoshi Nakamoto in 2008, is swiftly moving beyond its initial purpose of powering the cryptocurrency, Bitcoin. However, with blockchain technology, retailers can track and authenticate the origin of products throughout the supply chain.

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Bots are Threatening Ecommerce Sites — Here’s How to Protect Against Them

Retail TouchPoints

Many businesses have spent the last year shoring up resources for online storefronts in order to meet consumer demand. If this is successful, the attacker can hold the website for ransom, demanding payment (usually in the form of a cryptocurrency such as Bitcoin) from the site owners. Ecommerce sales are projected to reach $908.73

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Online Retail in 2021: How to Create an Excellent eCommerce Experience

Korona

Prior to the internet, consumers, of course, had to purchase personal goods from departments, warehouses, discounts, pop-up shops, and other brick and mortar stores. Customer experience was often assessed based on a few physical elements of contact between the customer and the establishment: Are the employees helpful?