Consumer Customer PPC Sporting Goods 
RTP blog
JUNE 24, 2019
By Dana Naim, Twiggle On-site search data is a gold mine for retailers that want to keep their finger on the pulse, meet customers’ changing demands, and stay top of mind. For example, if you notice that a growing number of customers are searching for a ‘ tie-dye maxi dress ,’ you’ll know which product deserves more of your attention.
lateshipment
AUGUST 7, 2020
Without a doubt. Taking advantage of content created by customers is an effective move in eCommerce. Real people, real opinions, real pictures all speak better with your prospects than marketing-crafted efforts alone. After all, one of the major strengths of UGC is that it helps to convert your potential customers into actual buyers.
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UpSellIt
JULY 16, 2020
Market segmentation is the process of dividing consumers into smaller groups, allowing for more effective communication with an audience. In ecommerce, creating customer segments makes it easier to speak to the needs of your shoppers, leading to greater personalization and increased conversions. . What is Market Segmentation?
ROI Revolution
JANUARY 25, 2023
Kathryn Mueller, Team Lead, Conversion Rate Optimization 2022 gave us a good vantage point to observe three general UX trends: Give consumers more information to make their purchase. customer match). Consumers are spending less and researching more before making a purchase. The investment in video assets is worth it.
Inflow Insights
APRIL 1, 2020
Sporting Goods. We have a client in the sporting goods industry that specializes in fishing. Unlike the business above, they’ve had significant decreases in sales from PPC. The drop in search traffic is likely due to their consumers’ behavior. In the immediate aftermath of the U.S.’s Pet Supplies.
ROI Revolution
MARCH 2, 2021
73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Consumers spending 1 more hour per day online in light of COVID-19.
ROI Revolution
AUGUST 5, 2021
Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. Still, overall, 62.5%
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