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‘A Reckoning for the Advertising Industry’: The Death of Third-Party Tracking Opens New Opportunities for Retailers

Retail TouchPoints

Driven by growing consumer concern over how their personal data is being collected and used, governments are enacting legislation, and tech companies are implementing platform changes, that will forever alter the relationship between consumers and advertisers. “A A new era of advertising is taking shape.

Retail 264
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The Place to Be: Retail Industry Converges on Chicago for #RICE22

Retail TouchPoints

of the Retail Innovation Conference started as a collaborative, intimate event for New York City-area retail executives, but it has expanded and evolved to meet the needs of the diversified and rapidly changing retail industry. 4,000 attendees from all corners of retail will be at the show May 10-12. Version 1.0

Retail 287
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How to Use BaaS to Solve Cross-Border eCommerce Issues

ESW

Entering these markets is not without specific cross-border eCommerce challenges, however. Third-party BaaS experts can help eCommerce brands quickly and successfully enter new markets, avoiding all of the following pitfalls. retailers looking to enter foreign eCommerce markets is currency and payment processing.

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How To Reduce Credit Card Fraud On Your Online Store

FastSpring

Consumers spent $517.36 billion spent the year prior, according to a new Internet Retailer analysis of industry data and historical U.S. Commerce Department figures. Governments have started taking online payment fraud seriously in an attempt to protect consumers and hold companies more accountable.

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October 2019 Marketing News Recap

ROI Revolution

Last time , we talked about Amazon’s personalized online storefronts, augmented reality, ecommerce advertising on TikTok, and more. This strategy lends itself to the growing trend of hybrid marketplaces, where brands combine ecommerce and brick-and-mortar to achieve the highest growth potential. Published October 28, 2019.