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Holiday Ecommerce Strategies

ROI Revolution

Timeline for Your Holiday Ecommerce Strategy From strategizing in September to decking the halls in December, the holiday season is a wild ride for digital marketers. What are the shopping trends of consumers throughout late Q3 and Q4, and what should your brand be doing to engage with them? trillion in US holiday revenue.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. of all retail sales ( eMarketer ).

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! billion in revenue. December 2.

eCommerce 148
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How Coronavirus Is Impacting Ecommerce

ROI Revolution

According to consulting and research firm Technomic , 52% of consumers are avoiding crowds and 32% are leaving their house less often because of coronavirus. And the stock market has become increasingly volatile. Is consumer behavior in the current crisis an indicator of things to come? 3/31 update. Short answer: Yes.

eCommerce 207
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). US online grocery sales surged 54% to reach $95.8 in 2019 ( eMarketer ).

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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. Even as government mandates and consumer comfortability with in-store shopping fluctuate, we can anticipate that consumers’ preference for digital won’t go away. After declining 0.2% in 2020, in-person sales grew 15.4% December 16.