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The 34 Marketing Principles I Live By

Kissmetrics

Focus on an omnichannel approach. As much as you focus on marketing, you have to focus on conversion optimization. It’s the only way to keep you in the game as costs increase. Good channels eventually become saturated and it’s too risky if your marketing is solely based on one channel. You can’t control this.

Marketing 266
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9 Marketing Strategies for Black Friday and Cyber Monday (BFCM)

UpSellIt

Abandoned cart emails are the perfect addition to this omnichannel shopping experience. Lifecycle campaigns are the very definition of playing the long game. Instead of focusing on a single conversion, they set the stage for numerous future conversions. Cyber Week moves fast, so you need to stay top of mind.

Marketing 128
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Because how effectively you speak to your customer, solve their issue and get them to the cart directly affects engagement, conversion and your bottom line. Omnichannel Applies to CRM, Too. This article will show you the pain, and the solution, so you can go into the game smarter and better. Why does all of this matter?

eCommerce 419
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Omnichannel retailers Kohl’s and Nordstrom Inc. Toys & games. Toys & games. COVID-19 industry updates: automotive, apparel, & gaming. While the casino industry faces devastating numbers, at-home gaming and puzzling retailers thrive. Conversion optimization during COVID-19. Sporting goods.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Omnichannel retailers Kohl’s and Nordstrom Inc. Omnichannel retailers Kohl’s and Nordstrom Inc. Toys & games. Toys & games. COVID-19 industry updates: automotive, apparel, & gaming. While the casino industry faces devastating numbers, at-home gaming and puzzling retailers thrive. Sporting goods.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

Omnichannel retailers Kohl’s and Nordstrom Inc. Toys & games. Toys & games. COVID-19 industry updates: automotive, apparel, & gaming. While the casino industry faces devastating numbers, at-home gaming and puzzling retailers thrive. Conversion optimization during COVID-19. Sporting goods.

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Omnichannel retailers Kohl’s and Nordstrom Inc. Toys & games. Toys & games. COVID-19 industry updates: automotive, apparel, & gaming. While the casino industry faces devastating numbers, at-home gaming and puzzling retailers thrive. Conversion optimization during COVID-19. Sporting goods.

eCommerce 148