Conversion Optimization Mobile Payments Payments Study 
BigCommerce
JUNE 27, 2017
According to a study conducted by professor Brent Coker , shoppers trust ecommerce stores 30% less than they trust brick and mortar stores. Since credibility represents such a basic obstacle to conversions on an ecommerce website, overcoming that obstacle can result in significantly improved conversions. Upfront disclosure.
Kissmetrics
MARCH 12, 2018
Personalization and customization are frequent topics in conversion optimization. In fact, one study from Janrain found that 73% of customers are fed up with being shown irrelevant content. We see this kind of machine learning used in: Chatbots for customer service or “conversation agents”. Mobile checkout optimization.
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ROI Revolution
AUGUST 5, 2021
Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments.
ROI Revolution
DECEMBER 2, 2021
billion in revenue. Here are some stats from Cisco’s 2021 Privacy Benchmark Study that showcase how the pandemic has influenced new ways of approaching consumer privacy: 93% of organizations turned to their privacy teams to assist with their pandemic response in 2020. Revenue from ecommerce is expected to reach $469.3
ROI Revolution
JULY 1, 2021
Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.
ROI Revolution
JUNE 1, 2021
Touchless payment continues to grow. Contactless payment methods surged last year with the pandemic and consumers’ concerns around safety. Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides.
ROI Revolution
JANUARY 5, 2022
in 2021, making up for some brick-and-mortar revenue lost around the onset of the pandemic. Connected TV ad revenue is rising in light of the pandemic, with Hulu leading the way among streaming providers at $3.1 Revenue was just $269 billion in 2019 and $207.15 billion in revenue. After declining 0.2% of all retail sales.
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