Optimizely

JANUARY 30, 2018

That’s despite the fact that research from the CMO Council and Netsertive revealed that 94% of marketers think that providing an omnichannel customer experience is crucial to business success. A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value. data) in order first.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

Dynamic Action

JULY 23, 2021

The new DynamicRecipes [Customer] solution automates the identification of precise customer audiences to target and nurture utilizing predictive purchase and action behavior grounded in profit and long term value generation. The rise of retail data platforms has provided unprecedente d access to customer purchase and activity data.

Customer 62

Customer Multi-channel Outdoor Channel 62

BigCommerce

FEBRUARY 13, 2018

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. Customers shop differently. Omni-Channel Consumers Spend More, Too.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

ROI Revolution

OCTOBER 4, 2021

Kroger: Kroger first introduced its DSP solution in 2018, boasting advanced targeting capabilities using customer data from its loyalty program, mobile app, in-store and online purchases. Programmatic allows brands to reach shoppers out of their homes with highly visual creative on digital billboards and other outdoor displays.

Multi-channel 147

Multi-channel White Paper Consumer Social Media 147

ROI Revolution

DECEMBER 13, 2021

Walmart’s DSP will be the first full-stack DSP built on The Trade Desk, a leading global DSP solution that provides both first-party data and third-party data. Target doesn’t yet have its own DSP, but brands and retailers can connect their own DSP to Target’s customer data and advertise to segmented audiences. December 6.

Multi-channel 78

Multi-channel Consumer Marketing Channel 78

ROI Revolution

NOVEMBER 1, 2021

Kroger: Kroger first introduced its DSP solution in 2018, boasting advanced targeting capabilities using customer data from its loyalty program, mobile app, in-store and online purchases. Programmatic allows brands to reach shoppers out of their homes with highly visual creative on digital billboards and other outdoor displays.

Multi-channel 78

Multi-channel Consumer White Paper Marketing 78

ROI Revolution

DECEMBER 6, 2021

Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% Kroger: Kroger first introduced its DSP solution in 2018, boasting advanced targeting capabilities using customer data from its loyalty program, mobile app, in-store and online purchases. Attribution, unique.

Multi-channel 78

Multi-channel Consumer Marketing Shipping Costs 78