sales@lateshipment.com Customer Experience Customer Retention Data Shipping 
lateshipment
FEBRUARY 6, 2024
Profitability: By subtracting Customer Acquisition Costs (CAC) from CLV, a business can determine the profitability of acquiring and retaining customers (a metric known as adjusted CLV or CLV to CAC ratio). However, most businesses (like you, probably) neglect the customer experience after checkout.
lateshipment
OCTOBER 30, 2023
The impact they bring is catastrophic — wrecking customer experience, straining customer support teams, and ultimately threatening profit margins. Regardless of who the shipping partner is, a leading carrier or a 3PL, some hard truths that you deal with are.
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lateshipment
APRIL 26, 2022
The importance of a quality shipping experience in e-commerce cannot be stressed enough. This is primarily due to the fact that the post-purchase (shipping + delivery) takes up 50% of the overall delivery experience. Thus, make sure you understand and follow these 10 best practices when it comes to e-commerce shipping.
lateshipment
NOVEMBER 26, 2023
This term is coined as “ The one-time shopper dilemma ”, where e-commerce businesses are unable to convert one-time shoppers into repeat customers due to unfavorable customer experiences. 76% of customers say that an unacceptable customer experience would affect their decision to order from the company again.
lateshipment
FEBRUARY 3, 2023
Thus, it is clear that while acquiring new customers is important, retaining existing ones is often more profitable and cost-effective in the long run. Thus, e-commerce brands must start prioritizing customer retention over acquisition, as it is the best move to make. Post-purchase CX Strategies to Build a Customer Base 1.
lateshipment
MAY 28, 2020
You would most certainly not accept an excuse like “We outsource our shipping needs to FedEx, UPS, or DHL, so please check with the shipping carrier.” Now put your customer in the same situation. Neither do they help in improving customer satisfaction. CAC includes the cost of marketing and sales.
lateshipment
MAY 8, 2022
Common points of interaction with your customers in the post-purchase phase come in the form of transactional shipping notifications, order tracking pages, returns, and collecting their feedback on the delivery experience. We’ve already extensively talked about shipping notifications — read about it here.
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