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NRF 2021: Learning from Nordstrom, Target and Others’ Best-in-Class Customer Experiences

Retail TouchPoints

Even retailers earning high marks for omnichannel enablement remain far from invincible, however, and others can build and even improve on what has already been done. and narrowed it down to 28 and then 12 outstanding omnichannel companies. 5, below Nordstrom , Target, Home Depot and Staples , due to mixed results in key areas.

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19 Omnichannel Experience Examples from Top Brands

GetElastic

Front and center in any conversation about commerce are the words personalization , omnichannel , customer-centric, and experience-driven. Today’s brands (if they are paying attention) are taking note of how customers interact with their brand, and how the brand makes them feel to optimize the customer journey.

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Standing Up to Sephora: 6 Best Practices for Beauty Brands

Sailthru

The industry is transforming by embracing personalization , augmented reality, and virtual reality to acquire new customers and grow long-term relationships. Thanks to their ability to deliver an exceptional, personalized customer experience, they have also cultivated significant brand loyalty. billion by 2022, up 4.3%