Customer Acquisition Cost: The One Metric That Can Determine Your Company’s Fate
Kissmetrics
MARCH 2, 2021
In other words, if the costs to extract money from customers can be reduced, the company’s profit margin improves and it makes a larger profit. What About CAC Per Marketing Channel? Knowing the CAC for each of your marketing channels is what most marketers want to know. How You Can Measure CAC. This would be an averaging method.
Let's personalize your content