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How To Grow Your Email List

Groove

Provide an incentive with a customer loyalty program. Engage on social media. If you’re unsure where to start, we recommend exploring eBooks , white papers, videos and infographics. Provide An Incentive With A Customer Loyalty Program. Engage On Social Media. Use gated content.

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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. Given the high and growing costs of customer acquisition, retailers have to look beyond outbound marketing.

Marketing 172
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. AI in ECommerce: The Future of the Customer Experience. Read the ebook.

B2B 146
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Email marketing campaign: types, examples [+ how to create]

Omnisend

Add a clear call-to-action : Tell the recipient what you want them to do next, such as downloading a white paper, scheduling a demo, or signing up for a free trial. You can use win-back emails to re-engage with customers, increase customer lifetime value (CLV), and build customer loyalty.

Marketing 147
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From Retail to e-Tail: How to Launch an Ecommerce Website for Your Brick-and-Mortar

BigCommerce

All you need is a piece of white paper to use as a background. For many customers, returning online purchases can feel like a hassle. Coming up with a refund policy that makes returns more efficient is an important step towards building customer loyalty and increasing conversion rates. ” Tommyy commented.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

Shareable content that you can use to boost your profile on social media. Social proof such as testimonials and customer stories. Along with optimizing your site for SEO, it also needs to be engaging once potential customers land. Making sure your site is responsive on both desktop and mobile devices.

B2B 148
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Programmatic Advertising Trends, Stats, & News [November 2021]

ROI Revolution

Kroger’s customer loyalty program will be the source of the new marketplace. Kroger is able to retain and use 96% of the data gathered from transactions tied to its loyalty program. In this white paper , you’ll uncover insights like: The who, what, and when behind the impact of third-party cookie deprecation.