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UK retailers look to post-purchase tracking solutions to increase repeat purchases and customer loyalty, Scurri data shows

365 Retail

Scurri Track Plus , enables retailers to take control of the post-purchase experience and turn it into a marketing opportunity by boosting loyalty with highly-customisable, own-branded tracking emails, which reduce WISMO queries and protect customer acquisition and retention.

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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

While privacy advocates are happy, the threat to online retailers is an erosion of revenue and customer loyalty if they miss the mark in replacing ad tracking. Even for known customers, email and other remarketing campaigns produce low yields, especially since consumers are quick to move on to other alternatives.

Marketing 174
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FastSpring’s 2019 Ecommerce Growth Package

FastSpring

You’ve probably heard the statistic that acquiring a new customer can cost 5x more than retaining an existing one. If you’re looking to scale your business, making sure that you have a loyal customer base will be paramount to your success. Check out our eight tips for fostering customer loyalty.

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25 B2B ecommerce experts to follow

GetElastic

He has been considered a leading authority when it comes to boosting customer loyalty and ecommerce conversions. In addition to speaking and advising, she is also the author of five books on the topic of ecommerce and regularly contributes to news outlets and business white papers. Richard Isaac , CEO, Real Decoy.

B2B 144
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The Impact of AI on Retail in 2024 

365 Retail

Rewards at the ready for returning customers In 2024, customer loyalty will continue to be emphasised as a key driver of growth, as acquiring new customers becomes increasingly expensive. Generative AI also has huge potential to transform the customer service experience, and in turn drive customer loyalty.

Retail 62
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. AI in ECommerce: The Future of the Customer Experience. Read the ebook.

B2B 146
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Half of personalised content is “boring” and “unhelpful” according to UK consumers

365 Retail

That’s according to new research from Optimizely , the leading digital experience platform (DXP) provider, which reveals that while personalisation holds great potential for enhancing customer loyalty, the reliance on assumptions and outdated technology remain major obstacles.