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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. AI in ECommerce: The Future of the Customer Experience. Read the ebook.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

Shareable content that you can use to boost your profile on social media. Social proof such as testimonials and customer stories. Along with optimizing your site for SEO, it also needs to be engaging once potential customers land. Making sure your site is responsive on both desktop and mobile devices.

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10 Snapchat Ads Strategies, Tips, and Resources

Kissmetrics

Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. You can use social media trends like Selena Gomez versus. The page usually has a goal like: sales email list sign-ups white paper downloads.