Omnisend

DECEMBER 22, 2021

What are ecommerce metrics & KPIs? Metrics and KPIs play a crucial role in any ecommerce marketing strategy. Ecommerce metrics define your website’s performance, and by analyzing them, you can understand the scope of improvement for your business. Top ecommerce metrics to track. Click-to-open rate.

X-cart 78

X-cart eCommerce Shopping Carts Shipping Costs 78

Omnisend

MARCH 8, 2021

“You can’t improve what you don’t measure” is one of the most commonly repeated phrases in ecommerce, and for a good reason. The ability to accurately track, record, test, and present various marketing metrics is vital for any business’s growth. For more on ecommerce email marketing conversion rates, click here.

eCommerce Analytics 125

eCommerce Analytics Shipping Costs eCommerce Merchant Services 125

Optimizely

JULY 2, 2019

There are hundreds of thousands of ecommerce businesses vying for the consumer’s short attention span, and we’re not even talking titans like Amazon. Today’s customers expect a perfect experience — from your social media ads to your product pages to your checkout process to your email marketing to your packaging.

eCommerce 240

eCommerce X-cart Improvements Channel 240

BigCommerce

JUNE 13, 2017

After all, the sure fire sign of a healthy brand is a growing number of repeat purchases from already existing customers. The above is a screenshot of BigCommerce’s out-of-the-box ecommerce analytics Customer report. You can clearly see the number of new vs. returning customers. Final Word. Don’t miss a post.

Shipping Costs 417

Shipping Costs Customer Loyalty Customer Social Media 417