Kissmetrics

DECEMBER 11, 2022

According to the latest Blueshift Report , trigger-based marketing emails outperform batch and blast emails by 497%. Along with that, automated emails delivered 29% of all email marketing purchases with fewer than 2% of email sends. Recently , behavioral email marketing showed high promise of sales. Why is that?

Marketing 275

Marketing Customer Retention White Paper Download 275

Smile.io

NOVEMBER 14, 2023

That translates to a lower LTV (lifetime value) and often a rise in CAC (customer acquisition cost) – something we all want to sidestep, am I right? First-party data is information collected directly from your customers or website visitors. Here is the ultimate guide to setting up a Shopify loyalty program.

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

Kissmetrics

JUNE 28, 2017

“I can see how many users clicked on this link or bought that product and ultimately converted into paying customers — isn’t that a form of engagement?”. They tell us that the customer clicked on this, or bought that, but they don’t tell us anything about the customer experience that we’re all so keen to improve upon.

White Paper 203

White Paper Customer Retention WooCommerce Definition 203