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7 Business Models for Monetizing Digital Content

GetElastic

MARCH 9, 2022

Microtransactions are what they sound, piece-meal access to digital content and applications, being either pay-to-play (streaming content, time-limited access to content or applications) or pay-to-own (download a track, movie, article, image, etc.) Deliver unique customer experiences. Shazam began as all-free, and moved to a freemium model.

Payments 78
Payments Magazine Micropayment Games 78
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Square vs PayPal (Dec 2019): Clash of the Payment Processing Titans

Ecommerce Platforms

DECEMBER 27, 2019

5% plus 5 cents for a micropayment. Micropayments: 5% plus $0.05. Some of the more recent additions to the Square experience include the ability to request down payments on invoices and download contract templates. There’s a discount for bulk payments, but nothing for charities and non-profits. PayPal Fees. Mass payouts: 2% fee.

Merchant Services 152
Merchant Services Payment Services PayPal Payments 152
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