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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

The chatter was a mix of ecommerce technicalities, marketing strategies and a bunch of “I haven’t seen you in forever!”. Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night.

Workshop 419
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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

According to the survey of American shoppers: 74% shopped at large retailers. 36% shopped at category-specific online retailers. Multi-channel retailers that implement an effective diversification strategy will not only maximize reach but also sales opportunity. Advantages of Multi-Channel Retailing.

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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

The truth of the matter is this: What makes your business successful is your dedication to customer experience, your market strategies, your operational efficiencies and the team of people you build. Of the many decisions you make to drive success for your online business, one of the biggest is which pipes you install.