Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Inflow Insights

MAY 3, 2019

Google Shopping consists of two platforms—Google Ads (formerly Google AdWords) and Google Merchant Center. Google Merchant Center is where your product data feed lives and Google Ads is where you can build and optimize your campaigns, set your budget and adjust your bid strategy. Follow the Google Merchant Center Guidelines.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

BigCommerce

APRIL 20, 2018

The Difference Between Google AdWords & Merchant Center. However, you actually need to use a completely different Google tool and setup to start creating your Product Listing Ads (or Google Shopping Ads): Google Merchant Center. Google Shopping Ads (Merchant Center) are bid on by product or product category. Automate it now.

Merchant Services 419

Merchant Services Shipping Costs SEO Information 419

BigCommerce

DECEMBER 13, 2017

Below are some general guidelines to improve your product listings.”. I highly encourage you to understand your contract with Amazon and their terms of service. From there, we can use Amazon PPC to gather data on which terms help our listing convert and optimize for those keywords. Second, you can use a launch service.

SEO 209

SEO Merchant Services Document Recommendation 209