Forrester Releases First of Its Kind Industry Wave Focused on Retailers’ Mobile Websites

Forrester eCommerce

Starting today Forrester is introducing new kind of research document called a Forrester Industry Wave that evaluates digital experiences of […]. Home Depot and Wayfair take leading spots By Brendan Miller and Jennifer Wise You already know Forrester for its iconic Wave graphic that ranks technology vendors on their strategy and capabilities to serve industry clients.

Trust Pilot vs Feefo vs Yotpo: The Ultimate Product Review Platform Comparison

Ecommerce Platforms

They also offer case studies, guides, webinars and various other documents for learning about companies that have found success with Trust Pilot. As for online support, we like that Feefo includes a knowledge base, blog, white papers, user guides and API documents.

Holiday Season Creeping Up On You? Brick-And-Mortar Stores Are Still Under Attack

Retail TouchPoints

Outline Headings you add to the document will appear here By​ ​Nir​ ​Polak,​ ​Exabeam.

3 Questions to Optimize Your A/B Tests

UpSellIt

Checkpoint #2: Are You Documenting Diligently? Keep your documents easily sharable is imperative to aid other departments and their goals. Knowledge is power, especially in modern marketing.

More Traffic, Less Money: 13 Tactics to Build Inbound Links for Your Online Store

BigCommerce

Create an Excel document and write down all their website links and export the document as a.csv file. You can benefit from these documents not only by making them available on your website, but also sharing them on sites like SlideShare or Scribd.

Keep Your Employees 'In The Game'

iQmetrix

Employee retention is a long-standing and a well-documented challenge in the retail industry. Performance metrics already exist and are being utilized to motivate employees, but what is the next step? Turnover rates have been exceptionally high for years, and there are theories abound as to why. Training deficiencies, low employee comradery, and antiquated hiring practices are just a few potential causes that have been examined in years past. Retail Operations

The Anti-Spam Movement: 7 Reasons Why Anti-Spam Laws are a GOOD thing!

Demac Media

Document everything for future reference. Legal Disclaimer Note that this document is intended to provide our general recommendations on the Canadian Anti-Spam Legislation (CASL). It’s not all doom and gloom for marketers.

5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

At this point, you should have a nice document with a framework that can be implemented on any retargeting platform, be it Google AdWords, Facebook Ads, AdRoll, or a combination of platforms.

The Complete Handbook to Sales Tax, Business Tax and Amazon FBA Tax (+92 Ways to Save)

BigCommerce

Enable document submission: Available within “Tax Options” in the BigCommerce “Store Setup” This feature ensures completed invoices and credits are recorded in Avalara and populate sales tax reports to help you reconcile and file returns.

How to Keep Your Branding, Voice, and Style Intact No Matter Where You’re Selling

SellBrite

Tip #2: Create Documentation. As you work to develop clear guidelines about your brand and the voice, style, and personality you want to use, make sure to document it. “To This document will outline your brand’s standards for tone, voice, and style. This goes back to the importance of creating a document that people can easily find and refer to when they have questions about your brand. Then, share that document with the team and reference it often.

Why and how exit popups can help you build your email list

Klaviyo

Share a free document, MP3, etc. Exit popups are powerful. Earlier this year, we analyzed the performance of a sample of email popups cumulating 204 million displays. Among our key learnings, exit popups outperformed popups displayed on landing pages by +5%.

Innovative Game Plan: How To Implement Your OMS

OrderDynamics

Step 2: Document All Requirements. Innovative Game Plan: How To Implement Your OMS. Dear Retailer, thank you for choosing OrderDynamics’ OMS! Let us begin our journey together on the road to omni-channel success.

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72% of Sites Fail Ecommerce Site Search Expectations: 3 Steps + a Checklist to Ensure Yours Isn’t One of Them

BigCommerce

This data] comes as little surprise, as we’ve already documented how severely desktop ecommerce search misaligns with users’ search behavior,” points out the author of the Baymard study. It’s official: mobile ecommerce on-site search experiences are abysmal.

Automating Image Optimization: Akamai Image Manager Now Available for BigCommerce Merchants

BigCommerce

Optimizing Your Images Documentation. If you’re selling online, you already know that when it comes to page load times — speed kills. .

SEO Checklist: How to Conduct an Advanced Ecommerce SEO Site Audit in 40 Minutes or Less

BigCommerce

Subheads (H2, H3, etc): Much like people appreciate subheads for scanning a document to get the gist of it, search engines lend credence to the sections of your page.

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Need Ecommerce Business Ideas? 27 Experts Give You Their Best Bet

BigCommerce

The seller that comes along with a much richer experience that includes how-to videos, proper documentation, and carefully thought-through effort to address the top 10 problems/issues a customer is likely to have when buying or using the item.

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How to Master Amazon SEO and Move Your Products up the Search Rankings in 2017

BigCommerce

In turn, I’ve done my best to include the most up-to-date recommendations and tips based on both Amazon’s documentation and our own observations after managing 1000s of Amazon listings. In particular, the documentation on listing optimization.

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How to Accelerate Online Growth with These Simple Event Tactics

SellBrite

We, for example, like to use a shared Google Sheets document that displays all of the upcoming events with details about organizers, social media info (including relevant hashtags), and any other contact info that might come in handy. Events are an important part of marketing your product.

5 Ways a Hypermedia API Simplifies Ecommerce

GetElastic

They don’t have to read documentation, study a book, or ask a lot of questions.” Companies want to engage more customers, in more ways, and in more environments. But with all the new digital experiences available, consistency is proving difficult.

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Instagram Shopping: The Future of Mobile Ecommerce + 19 Tips to Increase Conversions Now

BigCommerce

Here’s the full list of all ecommerce metrics you should be tracking, and a free document to get you started right now.

5 User Engagement Strategies for SaaS Product Marketers

Kissmetrics

quizzes) are only part of the new dynamic content trend that is emerging in training documentation,” says Noa Dror , content manager at Iridize. Want to sustain growth? It all starts with user engagement.

Going private: Here comes Amazon’s next big wave of disruption and dismantling

Steve Dennis

While Amazon is often falsely blamed for all of retail’s woes , the “ Amazon Effect ” is both profound and well-documented.

How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

Make sure you document all the minor things, including things like the distance between the camera and product, angles, and lighting setup. Consumers seek time-saving shortcuts all the time, and their attention naturally gravitates to the quickest way to gather information: images.

The Ultimate Guide to Ecommerce Replatforming and Data Migration

BigCommerce

TECHNICAL REPLATFORMING DOCUMENTATION. For more information on BigCommerce’s transfer services, read our support documentation on how to move your store to BigCommerce. And know, this is only documentation.

4 Types of User Experience Research for Ecommerce Conversion

BigCommerce

After you’ve documented your baseline, it is time to start your research and identify the obstacles your visitors need to overcome to become customers. Customer research for ecommerce stores is essential.

10 Steps to Master SEO Layered Navigation on Your Website

ROI Revolution

This is due to the way many layered navigation plugins utilize AJAX in order to update the DOM (Document Object Model) without changing the URL or forcing a page refresh. There are plenty of resources out there for the implementation of canonical tags, including Google’s own documentation.

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6 ways to get your share of a $100 billion market this holiday season

Payoneer

Consider the types of information you need for customs documents when shipping internationally. For most international shipments*, you’ll need 2 sets of documents – a customs form and a commercial invoice. It’s typically a separate document from the label.*.

How to Make $5,000 an Hour Selling on Amazon

BigCommerce

Create and document processes that absolutely cannot be done within 4 and 5. I get it. You don’t understand the complexity that is selling on Amazon, and you don’t have time to learn it. Don’t worry – I have it covered.

How to Become a Google Trusted Store- A Step by Step Guide

Ecommerce Platforms

Then, select that you have read and agreed to the document. Customers are known to trust each other far more than they do brands. It's the reason online reviews are so popular, but even that's becoming controlled by companies with paid reviews.

The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

An example would be the products and services related to legal documents, social security, etc. When it comes to ecommerce, a word that first comes to mind is growth.

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Staring Down Retail Armageddon With Unified Commerce

OrderDynamics

It is well documented that for most recessions the standard business approach was to reduce marketing spend, and wait it out. Staring Down Retail Armageddon With Unified Commerce.

REES46 Review: Strong Personalization and Automation in an Ecommerce Marketing Suite

Ecommerce Platforms

The upside to the REES46 support is that they have a documentation center with articles for everything from manual integration to email marketing and troubleshooting to push notifications. The documentation has pictures and steps for even the most tech-challenged users.

Ecommerce Trend: Furniture Retail Growth Opportunities

Blue Acorn

As stated earlier, the requirements process is well documented and includes Search / Navigation, Merchandising, Conversion Funnel, Checkout, Content Management, Integrations, Implementation and Data Migration. The following is part of a Blue Acorn s eries devoted to the furniture industry.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

Kissmetrics

When not working or writing, Jon enjoys documenting his travels on Instagram. For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do.

Weebly Release Notes: New Features and Apps from January

Weebly

We hit the ground running in January with several sizable product improvements and integrations. Plus, the future looks bright for our new class of App Center apps. Behind the scenes, we’re heads down working on updates to our online store offering and increased security for all sites.

The In-Depth Guide to Selling Your eCommerce Business

eCommerceFuel

This post also includes copies of key documents (like LOIs and asset purchase agreements) I’ve used in my own deals for your reference, so you can better understand what’s legally required. The process goes back and forth until you have a document you both agree upon.

Is Your Partner Costing You Money. Or Even Your Job?

Guidance

Avoiding the Miss: 4 Mission-Critical Factors to Ensure That Your Partnerships Measure Up Process : This refers to the steps you take to document the progress towards the overall strategic goals you have for the partnership. Launching a website is a lot like a moonshot.

Survey shows retail loyalty programs still a top customer preference.

Springboard Retail

This trend has been well documented and generally supports the realities of the current retail landscape. Lately, we've read alot about the importance of 'the customer experience' to engage and build brand loyalty. As well as how personalization is a key means to this end. When you can buy virtually anything online today, why shop in store?

Here Are 6 Arguments That Will Get Your Boss to Double Your CRO Budget

Kissmetrics

By documenting the process, you can present a plan that prioritizes improvements, forecasts outcomes, and projects returns based on successes you’ve already had. It might come as a surprise to you, but not everyone is completely sold on conversion rate optimization.

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I Grew My Ecommerce Business 374% in 2 Years – And Then I Sold It (The Why, Who & What’s Next)

BigCommerce

Are your bookkeeping and financial documents in order? You dream of becoming a successful entrepreneur, building a business from a single idea, and growing it into a thriving company.