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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

There are an estimated 12 to 24 million e-commerce stores. Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. Most e-commerce store owners have no idea how to effectively market their business. What Is E-commerce Marketing?

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SEO Mistakes: 6 Weird Errors That Can Hurt eCommerce Store Rankings and Traffic

Inflow Insights

eCommerce marketers know that when search engine optimization (SEO) errors occur, search volume goes down. Most content about SEO mistakes references the same commonly made errors: Common SEO Mistakes. Most of the time, you can monitor for these errors without an external SEO expert consulting.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. B2B eCommerce SEO Marketing Strategies. #1:

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Your 2023 Digital Strategy Forecast: Key Insights to Navigate Ecommerce

ROI Revolution

Niki Morock, SEO Content Manager The biggest theme in 2022 from an SEO perspective is that helpful content is king! Now more than ever, your content needs to be written for users, not search engines. Keywords are still important for SEO, and Google can understand them within context better now than ever thanks to MUM and BERT.

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February 2020 Marketing News Recap

ROI Revolution

While these are massive changes for Macy’s, the business is confident that their plan, which was developed over a six-month period, will help them combat the changes in the retail world. The 2020 Ecommerce Paid Search Report. paid search market reached an all-time high of $55.2 Listen instantly here!

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Holiday Ecommerce Strategies

ROI Revolution

US retail holiday season sales are expected to surpass $1.3 Your holiday ecommerce strategy could mean the difference between plateaued year-over-year numbers or transformational business growth. Update your local SEO listings to reach shoppers near your brick-and-mortar locations. Avoid These Marketing Pitfalls.

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ROI Revolution Summit 2018 Speaker Spotlight: Part 3

ROI Revolution

The ROI Revolution Ecommerce Marketing Summit has put together a stellar lineup this year! Jessica Thompson has 15 years’ experience driving visibility and qualified leads as the Director of Digital Acquisition for 5+ retail brands at Plow & Hearth, LLC.

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