Klaviyo

JANUARY 24, 2018

At first glance, the amount and scope of changes in the new European privacy regulations are mind boggling. This way companies can’t downplay data breaches and by law, they have to let everyone know about such breaches. This one is truly great all around. Final Thoughts.

eCommerce Marketing 130

eCommerce Marketing Marketing eCommerce Definition 130

Advertisement

What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

Customer Data

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.

eCommerce