Remove Fashion Remove Search Marketing Remove Shipping Remove Social Media
article thumbnail

Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Your clients’ websites must clearly communicate how inventory can be delivered, arrival time frames, and what different shopping and shipping options cost. Undertake the following: Create a sitewide banner that boldly announces purchase-by dates for remote holiday shipping to prevent consumer letdown and brand reputation damage.

SEO 257
article thumbnail

The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing? Paid Search Marketing for E-commerce. Not quite.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

Make shipping information clear and easy to find on your website. Here are some tips you can leverage to stand out from your competition during the 2022 holiday shopping season with personalized promotions: Don’t rely on free shipping alone to drive sales. Make Shipping Information Clear & Easy to Find on Your Website.

article thumbnail

How Coronavirus Is Impacting Ecommerce

ROI Revolution

The ecommerce sites shutting down for the foreseeable future include fashion brands Reformation, Marysia and The Frankie Shop, and retailers TJ Maxx, Marshalls, Victoria’s Secret , and HomeGoods. As we mentioned in a January Amazon update , Amazon recently made some heavy investments in one-day shipping that aren’t paying off quite yet.

eCommerce 207
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Delivery is a huge consideration factor for customers, especially in an age where Amazon has made two-day shipping the expected norm. Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. Social media + COVID-19 trends.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. As a result, retailers had less of a need for their shipping containers, and the containers were put away and saved for later.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Social media advertising stats + trends in the face of COVID-19. US adult social media users spent 7 more minutes per day on social media in 2020 than 2019 – total of 82 minutes.

eCommerce 195