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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

In order to maximise ROI and end the year on a high, eCommerce brands and retailers need to avoid common mistakes and leverage these key calendar dates to generate revenue and get 2023 off to a strong start. In fact, in 2021, the UK alone accounted for over ten per cent of global Black Friday searches online.

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Ecommerce Terms You Need To Know To Manage Your Digital Business

FastSpring

They also offer Fulfillment by Amazon, where they handle the fulfillment process for your business at extra cost. A security mechanism that determines if a payment account has sufficient funds to complete a given transaction. The average value a customer spends in a typical visit to a business. Business to business (B2B).

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What Is Affiliate Marketing?

eCommerce Guider

A quick Google search will define affiliate marketing as follows: “A marketing arrangement by which an online retailer pays commission to an external website for traffic or sales generated from its referrals.”. You can look at it like this: A merchant has a great product but needs help to market the product. So far, so good.

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10 PPC Strategies That Drive Ecommerce Growth

ROI Revolution

With online shopping changing dramatically these past two years, we’ve seen PPC strategies diverging strongly between Google and the Yahoo/Bing Network. While there aren’t many online retailers still without a mobile site, slow site speed and tedious checkout experiences continue to suppress revenue potential from mobile traffic.

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Amazon vs Etsy: Which is the Best Marketplace for You?

Ecommerce Platforms

Both Etsy and Amazon offer online retailers an excellent opportunity to connect instantly with an audience of engaged consumers. Alternatively, you might consider selling on Amazon and Etsy to increase your customer base and revenue, alongside an online store.

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How to Implement Cart Abandonment Solutions for Maximum Revenue

Omnisend

According to data from Baymard Institute , only 30% of carts make it through the checkout process. Imagine the potential revenue from those seven carts! Understanding the reasons why customers abandon their carts along with the best ways to address those issues could be just what your business needs for a boost in profit.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments.

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