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Ecommerce Marketing Lessons from Q4 2023 

Retail TouchPoints

With this uncertainty in mind, I spent time on Saturday, November 25, 2023 seeking out early ecommerce sales data from Black Friday to gain a clearer understanding of how the market was performing. from 2022, while Cyber Week overall sales were $38 billion, an increase of 7.8% vs. 2022, according to the CNBC /NRF Retail Monitor.

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Smash-and-Grab Is Only One Part of a Retailer’s Loss Prevention Story

Retail TouchPoints

Ever since a bold, mob-style group ransacked a California Nordstrom , we’ve seen increasing news of retail theft and loss. We’ve also witnessed an increase in retail earnings reports that cite shrink and organized retail crime (ORC) as the cause for reduced profitability compared to previous quarters. Similarly, 57.8%

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Retail Minded’s NRF 2022 In Review

RetailMinded

This past week in New York City, National Retail Federation hosted its annual BIG Show. Recognized and respected as the largest conference and expo in the world supporting the retail industry, I was both excited and proud to return to the NRF show floors for the first time since the global pandemic.

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Holiday Ecommerce Strategies

ROI Revolution

US retail holiday season sales are expected to surpass $1.3 77% of holiday shoppers will purchase from the same retailers as they did in previous years, but 95% of holiday shoppers say price discounts are the most effective way to get them to shop with a new retailer. trillion in 2023. trillion in US holiday revenue.

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Back-To-School Campaign Ideas For Retailers

Korona

Every retailer understands the importance of capitalizing on the back-to-school shopping frenzy. It’s the second most important event on the retail calendar after the winter holiday season. . Spending predictions and trends for the 2022 back-to-school season. Some back-to-school campaign ideas for retailers.