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How Kids Foot Locker Inspires Gen Alpha…from TikTok to the Metaverse

Retail TouchPoints

AUGUST 17, 2022

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. families say their children under 12 influence family purchasing decisions, according to the National Retail Federation.

Social Media 274
Social Media Omnichannel Apparel Consumer 274
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Wish Sold to Asian Ecommerce Platform Qoo10 for $173 Million

Retail TouchPoints

FEBRUARY 13, 2024

The acquisition of Wish is expected to close in Q2 2024, after which the Wish brand and platform will become part of the Qoo10 family of businesses. Upon close, we expect the new Wish platform will have an improved customer experience through increased product assortment and merchant selection. followed by former #1 Shein.

eCommerce Platforms 198
eCommerce Platforms eCommerce Merchant Services Operations 198
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