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The State of Paid Search & PPC Strategy

ROI Revolution

Google is by far the leading traditional search engine for paid advertising, with 85.6% of the desktop market share as of January 2022. Google dominates even more on mobile, with 93.3% of the mobile search engine market share. Search ad spending makes up 41% of all digital ad spending. respectively.

PPC 78
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Boost Your Online Sales: Top Tips From An Ecommerce Search Engine Optimization Agency

Shopping Signals

This includes everything from keyword research and technical audits through to link building campaigns and content marketing initiatives – all designed to boost website visibility and improve overall customer satisfaction levels. Some interesting stats about working with an ecommerce SEO agency Higher organic search traffic: 43.5%

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The Step-by-Step Guide to Improving Google Rankings Without Getting Penalized

Kissmetrics

The best knowledge we have of Google’s algorithm comes in the form of major algorithm updates like: Mobile-first update (July 2019): Googlebot now looks at all websites as a smartphone, prioritizing sites that work well on mobile devices. Pigeon (July 2014): Worked to integrate local search results like Google Maps.