Remove 2012 Remove B2B Remove B2C Remove Small Business Retail
article thumbnail

How I Turned My Father’s 90s B2B Business into California’s Fastest Growing Online Succulent Seller

BigCommerce

I was naturally drawn to the competitive and creative nature of retail business. Initially, I saw it as more of a hobby and “helping our family business out a little bit” than as a viable career path. My father still had his full-time B2B family business. That was about it – and things putted along.

B2B 371
article thumbnail

Ecommerce Statistics

Ecommerce Platforms

Econsultancy, 2012). 57% of B2B marketers say conversion rate is the most useful metric for analyzing landing page performance. Ecommerce sales account for just 8% of total retail sales in the U.S. B2B ecommerce sales are expected to outgrow B2C sales, reaching 6.7 Econsultancy/MarketingSherpa, 2014). IBM, 2011).

eCommerce 187
article thumbnail

33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

It took a year of testing to get this down, but now John and Shari sit on the Facebook Small Business Advisory board –– helping to educate even the Facebook team on how to personalize ads based on cohorts to drive ridiculously high Return on Ad Spend (ROAS). How to Activate Millennial B2B Buyers. The tools they use to do this?