The Realities of Selling on Amazon: A Practical Guide for Founders
eCommerceFuel
APRIL 13, 2023
Here’s a recap: One ECF member strongly suggests that Amazon is not the right platform for selling unique products as it is best suited for fast-moving commodities. It is also a high-risk channel that requires a lot of energy. 61% of Amazon SMB sellers sold on at least one other channel in 2022, up from 58% in the previous year.
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