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The Realities of Selling on Amazon: A Practical Guide for Founders

eCommerceFuel

Companies focused on brand building could struggle with Amazon, which prioritizes the customer experience without highlighting the companies who offer popular products. However, according to our 2022 eCommerce Trends Report , the percentage of merchants selling on Amazon has declined slightly from 55.8%

article thumbnail

The Realities of Selling on Amazon: A Practical Guide for Founders

eCommerceFuel

Companies focused on brand building could struggle with Amazon, which prioritizes the customer experience without highlighting the companies who offer popular products. However, according to our 2022 eCommerce Trends Report , the percentage of merchants selling on Amazon has declined slightly from 55.8%