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Harnessing the huge marketing potential of subscription services

365 Retail

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. The subscription phenomenon. 45% of consumers streamed live television at least weekly, up from 20% in 2017. . billion by 2025.

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Social Ads Aren’t Converting Shoppers, But Online Holiday Wish Lists Will

Sailthru

While social media channels continue to push advertising options, a recent survey reveals that consumers don’t view Snapchat, Facebook or Instagram as shopping venues. A big share of those – 35 percent – say they simply don’t use social media. Consumers Wish for More Online Wish Lists this Holiday Season.

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Should Your B2C Brand Switch to Direct-to-Consumer?

Optimizely

There were 21 retail bankruptcies in 2017 alone — dubbed the “retail apocalypse” — and there doesn’t seem to be a turnaround in sight. According to Supply Chain World magazine , the company also is developing direct-to-consumer channels in several European markets. What are the advantages of selling direct-to-consumer?

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Shoplazza Review (Feb 2022): Everything You Need to Know

Ecommerce Platforms

Launched in 2017, Shoplazza established itself as a marketing and eCommerce SaaS with a difference. For instance, it's been featured in Forbes magazine and was awarded Best Shopping Cart Partner of 2020 by PayPal. You’ll find cards for social media, marketing, cart, navigation, and more. The platform uses a card system.

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How to Get Google to Instantly Index Your New Website

Kissmetrics

Infographics get shared on social media about 3x more than any other type of content. Examples of reputable sites to guest post on might be Forbes, Entrepreneur, Smashing Magazine, etc. Naturally, getting people to share your content on social media is a good thing. All of those things are absolutely true.

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How Publishers Can Avoid Losing Email Subscribers

Powerinbox

While you’re at it, try reaching out with a unique content (something that is specifically focused and hyper-relevant like suggestions for similar content browsed or items purchased in the past – what they’ve shown interest in, be it latest fashion trends or a health magazine subscription, for instance) on a frequent basis to peak interest.

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How Publishers Can Avoid Losing Email Subscribers

Powerinbox

While you’re at it, try reaching out with a unique content (something that is specifically focused and hyper-relevant like suggestions for similar content browsed or items purchased in the past – what they’ve shown interest in, be it latest fashion trends or a health magazine subscription, for instance) on a frequent basis to peak interest.