ROI Revolution

MARCH 1, 2018

From the overhaul of standard text ads to an entirely new AdWords user interface , 2017 saw some dramatic changes in paid search marketing. With 2018 in full swing, are you prepared for what’s to come in the fast-paced, constantly changing world of paid search? Access Part Two of this article here.

Search Marketing 60

Search Marketing Marketing Mobile Article 60

Klaviyo

APRIL 24, 2018

GDPR stands for the General Data Protection Regulation. It’s a law enacted by the European Commission in 2016 that goes into effect on May 25, 2018. But for now, here’s a general overview of the implications of GDPR in each of these areas for you as a data controller. How you’re collecting and using your customers’ data.

Merchant Services 116

Merchant Services eCommerce Reference Customer Data 116

ROI Revolution

AUGUST 5, 2021

billion in 2018. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 65% express the need for more frequent communication with customers. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 197

eCommerce Social Media Payment Services Merchant Services 197

ROI Revolution

DECEMBER 2, 2021

Consumers spent nearly 8 hours online per day – up over an hour from the year before and 90 minutes from 2018. billion in 2018. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. In 2018, just 27.3% billion in sales.

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JULY 1, 2021

billion in 2018. In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 65% express the need for more frequent communication with customers. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 148

eCommerce Social Media Payment Services Merchant Services 148

ROI Revolution

JUNE 1, 2021

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. 65% express the need for more frequent communication with customers. 72% of marketers will prioritize improving the quality of their customer data over the next 12 months.

eCommerce 158

eCommerce Social Media Payment Services Merchant Services 158

ROI Revolution

JANUARY 5, 2022

billion in 2018. of CMOs have observed an increase in customers’ openness to new digital offerings introduced during the new pandemic, with nearly 60% also seeing customers do more digital research before purchasing. are seeing customers be less willing to pay full price. billion in 2018. In 2018, just 27.3%

eCommerce 78

eCommerce Social Media Payments Payment Services 78