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Video Advertising for Ecommerce on Social, CTV, YouTube, & More

ROI Revolution

In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. Video advertising will be a huge initiative for ecommerce marketing professionals in 2022, with 40.7% In fact, mobile video ad spend has been greater than desktop since 2018.

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How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

Branding should be central to every decision your company makes, including: Your social media posts. All your marketing efforts. Lifestyle shots, ones that tell a story, are best suited for social media, blog posts, emails, and other marketing channels at the top of your conversion funnel. Website updates.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. A 2018 survey found that nearly half of companies make 50–74% of all their corporate purchases online.

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Consumer Privacy & Ecommerce Trends, Stats, & News [September 2021]

ROI Revolution

55% of digital marketers believe the changes will lead to less personalized consumer experiences. 50% of digital marketers say privacy concerns will persist even after cookies go away. Ecommerce marketing strategies to comply with privacy regulations. How considered are consumers about their data privacy?

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Holiday Ecommerce Strategies

ROI Revolution

When you are ready to replatform, you can refer to our white paper, Replatforming Your Website? Avoid These Marketing Pitfalls. 12 Q4 Seasonality Tips for Ecommerce Marketers The holiday shopping journey is a long, winding path from beginning to end. Determine your profitable revenue goals for the holiday season.

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Consumer Privacy & Ecommerce Trends, Stats, & News [January 2022]

ROI Revolution

The ruling, which banks must comply with by May 2022, comes after the US Treasury Department recently found that the number of suspicious activity reports nearly 20x’d from 1,221 in 2018 to over 20,000 in 2020. update in April of 2021 created a headache for many brands that rely on social media or other iPhone app advertising to make sales.

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Consumer Privacy & Ecommerce Trends, Stats, & News [October 2021]

ROI Revolution

31% of companies now ask customers for less data, while 29% have lowered their social media advertising spend. 55% of digital marketers believe the changes will lead to less personalized consumer experiences. 50% of digital marketers say privacy concerns will persist even after cookies go away. on a scale of 1-5.