ROI Revolution

JANUARY 5, 2022

Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. of total retail sales. For comparison, in 2019, ecommerce sales made up just 11.1% of all retail sales. Retail TouchPoints).

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ROI Revolution

JUNE 1, 2021

In 2019, spend was just $55.9 of CMOs have observed an increase in customers’ openness to new digital offerings introduced during the pandemic, with nearly 60% also seeing customers do more digital research before purchasing. are seeing customers be less willing to pay full price. billion, up from just 50 billion in 2019.

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ROI Revolution

MAY 6, 2021

In 2019, spend was just $55.9 of CMOs have observed an increase in customers’ openness to new digital offerings introduced during the pandemic, with nearly 60% also seeing customers do more digital research before purchasing. are seeing customers be less willing to pay full price. billion, up from just 50 billion in 2019.

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ROI Revolution

JANUARY 5, 2021

eMarketer projects that US retail ecommerce sales will grow to $843.15 While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. In 2019, ecommerce grew 14.6% That’s a 26.1%

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ROI Revolution

NOVEMBER 4, 2021

increase over 2019 when ecommerce holiday sales capped at $19.6 However, the fashion category as a whole saw some steep declines in 2020, with the global fashion industry’s profit expected to have fallen 93% in 2020 after rising 4% in 2019. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019.

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ROI Revolution

OCTOBER 7, 2021

However, the fashion category as a whole saw some steep declines in 2020, with the global fashion industry’s profit expected to have fallen 93% in 2020 after rising 4% in 2019. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. increase over 2019.

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ROI Revolution

DECEMBER 3, 2020

Online sales increased at less than half the projected rate, growing 15.1%. billion on Cyber Monday 2020, making it shatter previous online shopping records. This is a slowdown from Cyber Monday 2019‘s online sales growth , which jumped 19.7% trillion in 2019 to $1.3 retail ecommerce up 44.5% That’s a 26.1%

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ROI Revolution

APRIL 8, 2021

Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019. Online sales for Gap were up 54% in 2020 , while total sales declined 15.8%. Omnichannel retailers Kohl’s and Nordstrom Inc. saw significant online growth last year, as well. s revenue in 2020, up from 33% in 2019. Statista ).

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ROI Revolution

SEPTEMBER 2, 2021

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Ecommerce accounted for 45% of Gap’s revenue in 2020, up from only 25% in 2019. Online sales for Gap were up 54% in 2020, while total sales declined 15.8%. Omnichannel retailers Kohl’s and Nordstrom Inc. increase over 2019.

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ROI Revolution

OCTOBER 1, 2020

retail ecommerce up 44.5% Also in Q2, Walmart’s ecommerce sales were up 97% YoY and Target grew its same-day fulfillment services by 273%. of retail sales in 1992, which was down to 3.7% According to new data from Digital Commerce 360 , online spend with U.S. retailers grew 30.1% – that’s $60.42 9/9 update.

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ROI Revolution

NOVEMBER 4, 2020

In 2019, time spent with social networks fell by 1.3%. billion (+45.2%) over Prime Day 2019 and from $4.19 retail ecommerce up 44.5% Also in Q2, Walmart’s ecommerce sales were up 97% YoY and Target grew its same-day fulfillment services by 273%. of retail sales in 1992, which was down to 3.7% 10/27 update.

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ROI Revolution

FEBRUARY 2, 2021

With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). That’s a 15% year-over-year increase , up from 6 hours and 49 minutes in 2019. Register here!

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ROI Revolution

SEPTEMBER 9, 2020

of retail sales in 1992, which was down to 3.7% According to new data from Digital Commerce 360 , online spend with U.S. retailers grew 30.1% – that’s $60.42 From 2018 to 2019, ecommerce sales grew just 12.7%. Total retail sales were up 4% YoY, with online spending representing 18.6% 8/28 update.

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ROI Revolution

AUGUST 4, 2020

And now it’s been pushed back again to give time for the marketplace giant to get all its shipping and fulfillment ducks in a row, including the hiring of more than 175,000 new workers. Due to COVID-19, merchandising, fulfillment, and shipping have been major concerns of brands large and small for the past several months. 7/9 update.

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ROI Revolution

JULY 2, 2020

It quickly grew from a $415M event to more than $7B in 2019. adults spend on social networks was expected to plateau in 2020 and 2021 after doing the same in 2018 and 2019. Retailers and restaurants have been testing cashierless checkout for many years with order kiosks and self-checkout options. 6/16 update.

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ROI Revolution

JUNE 2, 2020

Coronavirus is also expected to impact back-to-school and holiday shopping , with consumers across all income brackets saying they expect to spend less during these seasonal times than in 2019. Online marketplace Uncommon Goods is donating 100% of the profits of its rainbow face coverings to NYC Health + Hospitals.

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