Remove 2021 Remove Channel Remove Consumer Remove Internet Retail
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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

While email marketing continues to be a consistent high-performing channel, it doesn’t mean messages can’t be improved for a greater chance of conversion. Even though year-over-year (YoY) holiday ecommerce sales declined in 2021, brands sent 58% more emails and generated 37% more orders during the Cyber Ten. Don’t delay.

Marketing 334
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What Retailers Can Do in 2021 to Recover More Abandoned Shopping Carts

Retail TouchPoints

In an effort to combat the estimated 70% of shopping carts that are abandoned, many retailers now send automated cart abandonment emails — and with good reason. In 2020, one of every three consumers who clicked on a cart abandonment email wound up completing their purchase. Discounting Strategy: One Size Does Not Fit All.

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. What Is IRCE?

Workshop 419