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4 Ways Brands Can Prepare Their Email Marketing Program for BFCM

Retail TouchPoints

Black Friday and Cyber Monday (BFCM) are right around the corner, and many ecommerce brands are already planning for another uncertain year. Behavior-based automation is an essential tool for ecommerce brands looking to increase their email marketing sales. Greg Zakowicz is a Senior Ecommerce Expert at Omnisend.

Marketing 314
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE is arguably the ecommerce industry’s biggest and most influential annual event. The chatter was a mix of ecommerce technicalities, marketing strategies and a bunch of “I haven’t seen you in forever!”. IRCE is the who’s who of ecommerce – and it doesn’t discriminate. IRCE is a who’s who of ecommerce professionals.

Workshop 419
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Holiday Online Sales May Outpace Predictions; Mobile Apps and Mobile Web Are Neck-And-Neck In Sales

Sailthru

Interestingly, the success of both in-store and online sales this close to Christmas Day negated predictions from firms such as Slice Intelligence that online sales would decrease late in the season in favor of in-store shopping, as reported in Internet Retailer. Amazon also said it shipped 5 billion packages to Prime members in 2017.

Mobile 84
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31 Facts About eCommerce That’ll Keep You Up At Night

Creating a Website Today

When you think about e-commerce, you probably picture a store online that is constantly promoting new deals, products, services, and so forth. eCommerce involves a lot more strategy from a marketer’s point of view. Internet businesses are easy to start and still booming according to these facts and statistics.

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Online Grocery Shopping During the Pandemic: What Worked and What the Future Holds

ESW

A May survey of 952 online shoppers by Digital Commerce 360 and Bizrate Insights found almost two-thirds (65%) of buyers scored their online shopping experience an eight or higher out of ten. is that grocery stores don’t work like other eCommerce stores. Online retailers ship from warehouses designed for rapid pick-and-pack,” he says.